Vimto Cordial is Ramadan’s unique and irreplaceable drink of choice on the iftar table which is prepared and consumed by families across all generations. A profound tradition and legacy routed in the Khaleeji heritage. A sweet togetherness drink and ritual which is prepared, not just opened. Where every home prepares their Vimto Cordial in a different and unique way. Vimto Cordial characterizes in its symbolic deep red color and its Vimto cloud once it infuses in water.